Wispa
Those aged over 16 should remember the old Wispa chocolate bar by Cadbury’s which they discontinued in 2003 after declining sales. In August of this year Cadbury’s decided after numerous campaigns to relaunch in August of this year starting with a charity eBay auction for the first box.
Wispa was a legend of the 80’s chocolate eating population and in fact the displays Wispa used in their relaunch said: “Some things are best left in the 80’s… others aren’t.” – Meaning Wispa obviously.
Although the initial batch of 23 million bars is a limited edition and no gauruntee of continuation the current sales as you may have noticed form your own local store suggest Wispa will be here to stay!
Wispa’s have always been a fantastic bar to dunk into tea or coffee as the gas released from the melting bubble pockets creates a fine, delicate popping sound as it escapes due to the heat expanding the gas before it escapes. The gas bubbles are made of carbon dioxide or nitrogen bubbled into the molten chocolate during production – contrary to popular belief the formula used in Wipsa is different to that of the Dairy Milk bubbly edition. Thoguh what this difference is remains unknown.
FACT: The first Wispa’s were deemed to big for a ladies mouth so were scaled down.
